Storytelling is the next step in evolution for photo/video sharing sites and social networks. These platforms are semi-public and aimed at sharing without any context. MyAlbum takes the next step forward by introducing enriched visual stories with a smaller more private audience. People are shooting more photos and videos than ever before, while only 3 billion of them are shared across social media each day. The market could not be more ready for this.
Tech startup MyAlbum launched its visual storytelling platform in beta. Enrich your camera roll with things like speed, height, location or weather to create visual stories on the fly. Creating these stories is a breeze by the way EXIF data is combined with online data sources and smart algorithms. The minimalistic and clean design can be customized with text, tourist info and colors to create a truly personal narrative. MyAlbum’s unique proposition gives it a nice shot at the multi-million (online) storytelling market.
Netherlands based MyAlbum has spent over a year working on this product. The team of 14 had an initial investment of EUR 1,000,000. The site launched in 5 languages aiming at the North American and European market.
According to co-founder Jos de Schiffart people should spend their time and money doing things they really enjoy doing and live life to the fullest. “This ultimately makes you happier than any material thing. Memories are the most valuable thing you have, but in time they might fade away. We help you create visual stories on the fly. Keep memories as real and vibrant as if they happened yesterday, for yourself or to share them with your loved ones.”
Check the inspiration page on beta.myalbum.com/inspiration to see some examples of what these visual stories look like.