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EVO.com Opens Green Shopping Destination

12/6/07 – A new “green” shopping web site has launched out of Santa Monica, just in time for the holiday shopping season.  EVO.com, which has been in development for some time now, claims to have the “widest selection of green gift items on the web.”

EVO says it has prescreened millions of products for their green attributes and only sells products that earn an EVO rating of one to five “leaves.”  The company says it offers more than 100,000 green products and services from 1,200 retailers.

In conjunction with the launch, EVO has partnered with Trees for the Future to plant a tree in the name of everyone who joins, pledging to plant at least 100,000 trees during the holiday season.

The company was founded by Daniel Siegel, cofounder of Student Advantage, which built a community of two million university students and more than 20,000 businesses that wanted to provide them with products and services, and Mark Eastwood, who was involved with the creation of Rent.com and online toy merchant eToys.

EVO – www.evo.com

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