Startup Pitches

The Lightning Pitch: SkinVision, the cancer fighting app

Company: SkinVision

Headquarters: Amsterdam, Netherlands

Founding Team: A group of fabulously intellectual researchers, dermatologists and mathematicians and a guy by the name of Erik de Heus, representing PHS (Personal Health Solutions).

Why we like it: The warmth of the sun can be pretty inviting, whether you’re on the beach or high up in the ski alps. But a little too long out in the sun and forgotten sunscreen lying in your bag isn’t the type of burn you want. Next thing you know, there’s a new freckle popping up on your skin.

SkinVision is a mobile application that helps you keep an eye on your own skin. By taking a photo of a suspicious little mole or skin blemish, the app will analyse the spot straight away and give you a rundown on the results.

So how exactly can this evil disease affect your skin? There are three main types: melanoma, basal cell carcinoma (BCC) and squamous cell carcinoma (SCC). And lucky for you, SkinVision is apparently the only app that can detect BCC and SCC.

Taking a snap on the apps camera, this app will assess the skin cancer risk and give you the recommendations on what you should do next.


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How could something like this, possibly work without the expertise of a doctor? Through the use of the mathematical theory – Fractal Geometry… and of course, a great team behind the scenes. Sounds perfectly simple, right. Fractal Geometry simulates the natural growth of the tissue to generate medical imagery. This algorithm has been further developed to then determine potential non-natural growth of pigmented moles on the skin.

Once you have an assessment, you can easily store your photo in the app to share with your doctor if there are any further doubts.

More than a billion people are at risk for developing skin cancer and with this app you might be able to catch it before it enters dangerous territory.

 

By Jacinta Spies 

Tim Hinchliffe

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