Rinse expands to Los Angeles on the heels of raising $3.5M

By Editor August 7, 2015


The San Francisco-based company expands its high-quality clothing care offering to the Los Angeles area

SAN FRANCISCO, CA / Los Angeles can now experience the highest quality clothing care available thanks to Rinse, the dry cleaning and laundry service that you can trust to take care of anything in your wardrobe. After recently raising $3.5 million from leading investors, they are excited to bring their best-in-class customer experience to residents of Los Angeles. Available at www.rinse.com, on iOS, and Android, Rinse makes the hassle of laundry day and trips to the dry cleaner a thing of the past by providing a convenient delivery platform combined with a suite of services that includes dry cleaning, launder & press, wash & fold, hang dry, leather care, repairs, and even donations. Dedicated to putting customers’ clothing above all, the Rinse team communicates each step of the process, including emailing photos of the items picked up and scheduling service conveniently through SMS.

Now, residents of Palms, Culver City, Mar Vista, Marina del Rey, Culver West, Venice, Santa Monica, Baldwin Hills, Pico-Roberts/Beverlywood, Brentwood, Beverly Hills, Miracle Mile, Mid-Wilshire, West Hollywood and more will be able to schedule a Rinse from their desktop or smartphone.

Rinse launched in San Francisco in late 2013 and has developed a stellar reputation for its extremely high levels of quality and service. Part of its reputation can be attributed to the application of a strict, five-step vetting process used to identify potential cleaning partners so that only the best of the best are given the opportunity to become a part of the Rinse family.

“We invest in finding and training the most qualified vendors and valets so we can provide the best customer experience possible,” says Ajay Prakash, co-founder and CEO of Rinse. As part of that investment, all of Rinse’s valets are W-2 employees, as opposed to the industry-standard use of 1099 contractors. “We’re proud of the great team we’ve built so far and the response we have received since day one. We’re excited to officially launch our service in Los Angeles and to continue to provide an incredible experience for all of our customers here.”

Rinse’s commitment to value and responsibility extends beyond its customer and employee base to the community at large. To date, Rinse has already saved San Francisco well over 1MM gallons of water thanks to its laundromat partners’ use of environmentally forward processes. Now launching service in Los Angeles, Rinse is ready to become an even bigger part of the answer to California’s water conservation crisis.


Rinse delivers the highest quality clothing care for people who care about their clothing. Rinse has created a flexible pick-up and delivery experience for its customers, providing door-to-door service to fit their busy schedule. Each item is cleaned and thoroughly inspected before being sent back to the customer. Rinse mends buttons and simple tears free of charge, and works directly with customers on larger repairs. Founded by Ajay Prakash and James Joun, Rinse is the most trusted, most convenient clothing care provider out there. Sign up for Rinse online, or via its mobile app on iOS or Android. For information, please visit www.rinse.com.