Consumers Encouraged to Submit a Photo of Natura in Nature to Win
OLD BROOKVILLE, NY – Natura Wines, produced by Emiliana Organic Vineyards, the world’s leading organic winery, is offering its first ever social media photo contest in collaboration with Glamping Hub. The contest, hosted across Facebook and Instagram*, invites consumers to upload their favorite photo of Natura Wines in nature. The Grand Prize winner will receive a luxury camping – aka “glamping” – experience at a luxury safari tent featured on www.glampinghub.com.
Natura, made from 100% organically grown grapes, is a wine inspired by nature, and the brand’s consumers appreciate a mindful and active lifestyle. “Natura wine drinkers have a respect for all things natural and a love of all things outdoors,” says Natura Brand Director, Lauren Marano. “There is a fit and true synergy with Glamping Hub, which is all about unique getaways and adventurous experiences in nature.”
Glamping Hub is the world’s leading online booking platform offering luxury camping and alternative accommodations to travelers all over the world. The service connects travelers with nature in a whole new way, providing off-the-grid, sustainable, and one-of-a-kind lodging.
“For us, pairing organic wine and luxury camping made perfect sense. Glamping is about the moment, the experience, the beauty of it all,” says Glamping Hub’s Marketing Manager, Katie Stearns. “Adding organic wine to the agenda simply takes the entire experience to the next level. After a day out enjoying the surroundings, it’s natural to want to unwind with a glass of wine as you take in the views.”
The partnership between Natura and Glamping Hub is primarily brought to life through the social media photo contest, which runs August 1-October 10, 2015. Consumers can visit www.Facebook.com/NaturaWines and complete the online entry form to upload a photo of Natura in nature. Alternatively, the contest can be entered on Instagram using #SipAndGlamp and tagging @NaturaWine and @GlampingHub to qualify.
One Grand Prize Winner will receive a two-night experience at a select Glamping Hub location, and 10 second prize winners receive a $50 gift certificate toward a Glamping Hub getaway. Judging will be based on (i) adherence to the “Natura in nature” theme; (ii) creativity and originality; and (iii) technical merit, i.e., clarity and resolution of the photo. Complete rules can be found on the Natura Facebook page.
Additionally, travel and wine lovers can browse the Glamping Hub website to choose from Natura Collection destinations, which are Glamping Hub accommodations that align with the essence of both brands.
*This promotion is in no way sponsored, endorsed, or administered by, or associated with, Instagram Inc. or Facebook Inc. Participants are providing information to Banfi Vintners/Natura and not to Facebook or Instagram.
Natura, imported by Banfi Vintners, is the #1 imported organic wine brand and is produced by Emiliana Organic Vineyards, the world’s leading organic winery. It is a top 10 brand in the Chilean category, showing incredible momentum and the strongest growth trends amongst top players in the segment. Natura produces a range of well-balanced wines with new world style and sophistication. Certified organic by IMO, produced with 100% organically grown grapes and vegan friendly – a statement of quality and purity. For more information, visit www.naturawines.com.
About Glamping Hub
Launched in 2012, Glamping Hub is the world’s first online booking platform offering luxury camping and alternative accommodations on all five continents. With more than 7,000 unique glamping rooms in 90 countries, and a vast range of prices and amenities, Glamping Hub connects travelers with nature in a whole new way, providing off-the-grid, sustainable and truly one-of-a-kind lodging and outdoor adventure in some of the most breathtaking landscapes on earth. For more information, please visit www.glampinghub.com.