Funding and Acquisitions Roundup: Storefront lands $1.6M to help brick-and-mortar retailers rent unused space to ‘pop up’ merchants

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By Editor June 26, 2013

By Brian Kovalesky, StartUp Beat Editor

Today’s early-stage startup funding and acquisitions news:

San Francisco-based Storefront, which connects small retailers with unused space in brick and mortar stores for ‘pop up’ shops, has raised $1.6 million in Seed funding. Investors include Mohr Davidow Ventures, Great Oaks Venture Capital, 500 Startups, BoxGroup and Sand Hill Angels. The company, which was founded in 2012 and was a member of AngelPad’s fall 2012 accelerator class, is focused on utilizing unused retail space that allows independent retailers to rent short-term space, and creates a new revenue source for retailers with commercial space by enabling them to rent out previously wasted space. Storefront’s founders are CEO Erik Eliason, who previously co-founded SocialEarth Media and uTead.com, and COO Tristan Pollock, who was also a SocialEarth (acquired by 3BL Media last year) co-founder.

Vital Stats:

Website: www.thestorefront.com

HQ: San Francisco

Year Founded: 2012

Founders: Erik Eliason, Tristan Pollock

Investors: Mohr Davidow Ventures, Great Oaks Venture Capital, 500 Startups, BoxGroup, Sand Hill Angels (Seed)

Innovation: Allows independent retailers to rent short-term space for ‘pop up’ stores, and creates a new revenue source for retailers that have commercial space by enabling them to rent out previously wasted space.

Total Funding: $1.6 million

(Sources: Storefront, VentureBeat, TechCrunch, LinkedIn)

More funding and acquisitions news…

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HTML5 App Platform Ludei Nabs $1.5 Million in VC, Angel Funding (via AllThingsDigital)

Metacloud Announces $10 Million ‘Series A’ Funding to Extend Private Cloud Offerings (via company press release)

TV industry-backed second screen app ConnecTV raises $1.4M (via VentureBeat)

Planet Labs Raises $13M From DFJ, OATV, Founders Fund To Build The World’s Largest Fleet Of Earth-Imaging Satellites (via TechCrunch)

Brit + Co. raises $6.3 million to build DIY-driven media company (via GigaOm)

Quartzy snaps $6.6M in new funding to bring some order to labs (via VentureBeat)

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