Today’s funding and acquisitions news roundup:

Ecommerce

PunchTab Raises $4.4 Million in Series A Funding to Fuel Instant Loyalty Platform Offerings

Beyond the Rack Gears Up for Next Phase of Growth With $36 Million Equity Round

Mobile

Parse, The ‘Heroku For Mobile’, Raises $5.5 Million Series A (via TechCrunch)

Medialets Lands $8.4 Million For Mobile Rich Media Ad Platform (via TechCrunch)

Web/Content

BiteHunter bites off another $800K funding round (exclusive) (via VentureBeat)

Social Media

Luluvise Secures $1 Million Funding (via realwire)

Marketing/Advertising

Adconion Media Group Makes Global ‘Land Grab’ for Video Advertising Market