Succeeding as a startup in enterprise SaaS

Eric Jackson, Caplinked

By Eric M. Jackson, CapLinked co-founder and CEO Building an enterprise Software-as-a-Service (SaaS) business bears little resemblance to launching a consumer web application. The product needs, economics, and distribution channels are unique, and can require a lot of trial-and-error to figure … [Read more...]

The three basics your startup should nail

Eric Winquist, Jama Software

By Eric Winquist, Jama Software CEO Every entrepreneur I’ve meet has a higher than average tolerance for risk-taking, characterized by a “willingness to take a course of action that is uncertain and to do something unproven,” in the words of Fast Company. It’s this desire to take the path less … [Read more...]

Startup tips: The advantages of using Facebook ads as a centerpiece of your growth strategy

Scott Brandt, SurePayroll2

By Scott Brandt, vice president of marketing, SurePayroll One of the challenges that startups and anyone marketing a startup faces is how to expand their reach. They know how many customers they have, they have an idea of how they got those customers, and what it is about their business that … [Read more...]

Spreading your entrepreneurial wings: Expanding your startup outside the U.S.

Chris Folayan, MallForAfrica2

By Chris Folayan, founder and CEO, MallForAfrica Doing business internationally is almost essential to obtain a larger market, so if you want to see significant growth in your business, looking internationally is certainly the way to go. In order to successfully expand your business into other … [Read more...]

Startups shouldn’t waste time creating a market need

Dan Parsons, Ora Interactive2

By Dan Parsons, Ora Interactive CEO and DRYV co-founder When entrepreneurs are generating ideas, they often are in such a creative frame of mind that they feel the need to create not only a brand new product or service, but a new need within the market. They want to create something uniquely … [Read more...]

Tried-and-true tips for today’s entrepreneurs, from the trenches

Lomesh Shah, NonProfitEasy2

By Lomesh Shah, president and co-founder, NonProfitEasy 1. Find Opportunities By Questioning the Norm Being an entrepreneur is not about looking for the next big thing—it’s about looking for opportunities that you believe can and should change the way things are currently done. Look for those … [Read more...]

Do’s and don’ts for the globe-trotting international entrepreneur

Scott Girard2

By Scott L. Girard Jr., editor-in-chief, Expert Business Advice Doing business internationally is very exciting. It can also be overwhelming. Not only do you really have to bring your ‘A-game’ from a professional standpoint, but you also have to bring it culturally as well. It’s just as hard to … [Read more...]